I’ve written before about the dating site AshleyMadison.com, where people can search for and connect with others like themselves who are looking to cheat on a spouse, long-term boyfriend/girlfriend, or significant other.

While the morality of such a site is questionable, what is not questionable is just how much money they are making by providing this kind of service. According to the company’s most recent financial reporting, it now has 4.6 million members around the world and is pulling in revenue well above tens of millions of dollars each year. And all of this without much, if any, traditional advertising! Imagine how much more they would make if they had access to normal marketing and advertising channels.

The surging popularity (and profitability) of AshleyMadison.com has been created in part because the conservative Christian movement has mobilized against the site and what it stands for. The more these kinds of groups protest the website, the more publicity it gets and the more members it attracts. The irony of this is not lost on those who have a financial interest in AshleyMadison.com; they are quite open about embracing conservative protests and using them as a way to attract more attention and market to potential members.

Ironic, isn’t it? I guess this is a good illustration of the old cliché that there’s no such thing as bad publicity!

Dating Essentials Ashley Madison, Cheating, Christians, Money

ChristianMingle.com, previously known as Relationships.com is dating service especially for bringing together Christian singles. They are a member of the Sparks dating service network, which also includes Blacksingles.com and Americansingles.com. Their website is self explanatory to navigate and it’s very easy to create a profile.

There’s a long list of testimonials from happy members who have met their soul mate through the site. They give credit to the site for marriages, engagements and even babies!

You need to create a profile before you can get any in-depth information on the singles listed within the site. A quick photo search is available, for which you can pick a ten year age span for men or women. You can browse through two pages of thumbnail photos, with only a few details given on each profile. The site has thousands of members, but the specific number of members is not given.

With the number of testimonials listed, it appears that they have much success in the matchmaking department. This website offers lots of resources for people in the dating arena.

Do you have any comments, complaints or something to say about ChristianMingle.com? Did you meet someone special on this site? If so, we’d love to hear from you. Your opinion matters!

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